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Radical E : from GE to Enron-- lessons on how to rule the Web

Tác giả Kurtzman, Joel

Nhà xuất bản Wiley, 2001

Mô tả 213p ; 24cm

Chủ đề Thành công trong kinh doanh, Internet, Success in business

Be an online success story with the built-to-last Internet strategies used by today's leading e-businesses General Electric Plastics Enron Victoria's Secret Nortel Networks David Bowie (DavidBowie.com) General Motors Southwest Airlines Progressive Staples "The Networked Economy is not about overfunded, overvalued start-ups run by recently minted MBAs. It is about the biggest business opportunity in decades. Radical E skips the hype (thank God) and gets right to the strategies and ideas that matter. It's packed with insider information on how smart managers are reshaping their thinking to take…

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