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Competing for capital : investor relations in a dynamic world

Tác giả Marcus, Bruce W

Nhà xuất bản John Wiley & Sons, 2005

Mô tả 215p ; 25cm

Chủ đề Đầu tư, Quan hệ nhà đầu tư, Investment

Praise for Competing for Capital "An indispensable guide for investor relations and communication counselors alike. With more individual investors in the market than ever before, this book makes navigating the new regulatory playing field much more possible-and makes clear the path to victory." -Michael W. Robinson Director, Levick Strategic Communications; Former Director of Public Affairs and Policy, U.S. Securities and Exchange Commission (SEC); Director of Media Relations, NASD "More than simply writing a textbook on IR, Bruce Marcus shares his wealth of experience and critical viewpoint…

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